Did I mention I’m a newbie to actually sticking to a blog? Well, I am.
Now that I’m the writer instead of the reader of your blog, I’m thinking about a lot of things in a different way. For example, I never had to wonder who you were when I was the reader. I knew because you told me.
In my line of work, everything is based on science. I personally don’t promote “green” in my everyday profession. I promote sound investments that also happen to be better for the environment than older, more generic choices. I can easily provide content on energy efficiency because I’ve lived and breathed it for so long that I regularly dream about building upgrades in progress.
So if I can write up a white paper on a moment’s notice, why is it so hard for me to talk to you as me? I mean, I obviously know me better than I do my work. I’ve lived with me for 31 years now. Here’s a key difference:
Before I write anything for work, I have a reader in mind. I have a goal. Same goes for public speaking, being on the radio, or providing an interview.
When it comes to writing a blog, I have no idea who you are. I certainly have ideas about things based on customer engagement trends from Salesforce you are probably 20-30 and Caucasian. But is that enough to start a blog? Woe is me..
So here I am. Talking to faceless people through a computer about being afraid. About being flawed. About trying to be a better person and working for a better life for my family. About taking risks and being true. I may not be able to control what you walk away with, but I have faith that whatever it is you end up thinking won’t be half as bad as it could be if I gave you any less.
I have faith that I can’t go wrong investing my time in you. Giving my all to you in hopes I can somehow help you or make even a moment better, and faith that I’ll be okay if you don’t like what I have to say. Not saying anything at all is far worse than saying what is true to me. Hopefully you’ll agree.